Tour to the city of La Plata, in the eyes of the world after America’s soccer Cup
After the dispute the Copa America, held in six of their home games at Estadio Unico stage, those responsible for the areas of Tourism of the Province and the Commune highlighted as a positive balance left in the event that the image of the City and in business
As indicated from those spaces, “success was seen in an increase of sales figures and consumption in bars and restaurants during match days.”
“We finalized an objective which was to position internationally in the capital of Argentina’s most important province,” said provincial Tourism Minister, Ignacio Crotto.
According the official said there were between 40 and 50% more sales for match days, in some areas was even doubled, and assured that he was able to “channel the will of the local business sector was waiting and anxious for inserted into the phenomenon of tourism. ”
“On the tourist map”
At the local level, meanwhile, the tourism director of the Commune, Anna Fischer, said the balance was “extremely positive because it managed to install the City on the tourist map of Argentina” and reported that during the days parties were “the local hotel was almost fully covered.”
As for the vision of entrepreneurs from the regional Chamber of Tourism reported that La Plata were “satisfied” with the movement generated throughout the tournament and rated by the fact that more than 200 countries broadcast the World Cup, which allowed ” is known to the city around the world, “they said.
During the days that La Plata was the center of the sporting activity in America’s Cup, which began July 1 and ended on Sunday, Plaza Moreno became one of the most tourist presence, as well as the surrounding Unico Stadium.
There were tents set up giant screens and information, and other actions that were carried forward to promote the consumption of visitors, such as business benefits, training to taxi drivers and taxi driver and promotional campaigns.