The attraction of cities and landscapes of Argentine that foreign tourists feel is very far away to be declined. On the contrary, the visit of foreign travelers continues to grow and higher rates than other countries in the region, to the point that Argentina was able to move to Brazil in 2010 as a major international destination in South America.
According to the Barometer World Tourism Organization (WTO), Argentina was 5.325 million people in 2010, 23.6% more than in 2009, while the country ruled by Rousseff 5.161 million foreigners arrived, 7 , 5% from the previous year. Thus, Argentina exceeded 164,000 tourists a giant neighbor, a milestone that has not happened since 1995, according to the WTO, when the country received 2.3 million foreign visitors compared to 2 million in Brazil.
From then on, the neighboring country and grew strong and in 2000 was almost double of passengers to 5.3 million compared to only 2.9 million in Argentina. And although the trend was reversed only in 2010, is explained by the large growth in the country during the last decade, especially since 2003: arrivals jumped 83% from 2000 to 2010, compared to the stagnation of Brazil, which received 2 , 6% fewer passengers in the same period.
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The figure is more than encouraging, especially taking into account the size of two countries: Argentina has 40 million inhabitants, compared to 190 million from Brazil, which also represents more than 60% of the economy in South America and figure among the top ten of world GDP. There are several reasons that led to this new regional leadership.
Admittedly, that Argentina did a good job of promoting their destinations abroad, based on their strengths. “Surveys of readers of the big global tourism magazines such as Condé Nast Traveler and Travel & Leisure, Buenos Aires mention the 10 or 15 most desired destinations in the world. And measures of satisfaction of tourists are very good, most says that the experience in the country exceeded its previous expectations, which further encourages the promotion, “said Arturo Garcia Rosa, president for South America hotel consultant HVS.
The country no longer seems to be only attractive for inexpensive, as previously thought after the devaluation. “It is not cheap compared to other destinations, is known for its qualities in itself. There are destinations and foreign taxes, such as Buenos Aires for its attractive cultural or Patagonia and Iguazu, but added others, like Mendoza and its wines or Salta “he said. Along with the increase in arrivals, the country experienced in recent years invested heavily hotel, which served to expand the space available and improve the quality of the existing supply.
Meanwhile, other factors played in Brazil. “Their main international destination, Rio de Janeiro, was affected by insecurity, an issue that hurt his image among tourists. And the real strength made Brazil the most expensive country in the region, discouraging tourism,” he said. Nevertheless, Brazil still leads the region in foreign exchange earnings from foreign tourists, thanks to its strong currency against the weight: u $ s was 5.919 million in 2010 compared to u $ s 4.942 million in Argentina.
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